Hello, Derux

About Us

Welcome to Derux, your premier destination for Islamic and luxury fragrances. Established in 2020 and located in the vibrant Allama Iqbal Town, Lahore, Pakistan, Derux has quickly earned a reputation for offering a unique selection of Islamic and imported Arab fragrances, alongside premium French perfumes. We specialize in high-quality perfumes, attars, and body sprays that cater to diverse tastes and preferences. Whether you seek traditional scents rooted in Islamic heritage or modern fragrances from France, Derux brings the best of both worlds at affordable prices.

At the core of our success is Dr. Hanzla Asif, the visionary CEO, whose passion for excellence has driven Derux to become a trusted name in the world of fragrances. This page will take you through our journey, our focus on Islamic fragrances, and what makes Derux an exceptional choice for fragrance lovers.

Our Journey

Derux was born out of a passion for the art of perfumery and the desire to bring luxury fragrances to the people of Pakistan. The year 2020 marked the beginning of our journey, when Dr. Hanzla Asif envisioned creating a fragrance store that would blend tradition with modernity, offering both Islamic and contemporary perfumes at accessible prices.

Scent is a powerful way to connect with culture and tradition, and Islamic fragrances hold a special place in the hearts of many. By combining the timeless elegance of Arab Islamic fragrances with the sophistication of French perfumes, Derux offers a diverse selection that appeals to fragrance enthusiasts from all walks of life.

Leadership

Dr. Hanzla Asif, the CEO of Derux, has been instrumental in shaping the company’s vision and success. With a deep understanding of perfumery and a keen entrepreneurial spirit, Dr. Hanzla has guided Derux from its humble beginnings to a brand recognized for its commitment to quality and authenticity.

Under his leadership, Derux has become known for its unique offering of Islamic fragrances, making it a go-to destination for customers seeking both traditional attars and luxurious perfumes. Dr. Hanzla’s focus on affordability and quality ensures that everyone can experience the beauty of premium scents without compromising on value.

Specialty in Islamic Fragrances

Islamic fragrances are central to our brand identity at Derux. We take pride in offering a wide range of attars and perfumes inspired by the rich traditions of the Islamic world. These fragrances are not only deeply rooted in culture and heritage but are also crafted using natural, alcohol-free ingredients, making them suitable for various occasions, including religious and everyday use.

Our collection includes:

1. Arab Islamic Fragrances
   Imported from the Arab world, our Islamic fragrances reflect the luxurious and exotic essence of Middle Eastern perfumery. These scents are known for their richness and depth, with notes that range from woody oud and amber to floral and spicy accords. Our customers cherish these fragrances for their long-lasting scent and traditional charm.
2. Attars
   Our attars, also known as “Ittar,” are alcohol-free, oil-based perfumes that are highly concentrated and long-lasting. They are crafted using traditional methods and natural ingredients like oud, rose, jasmine, and musk, ensuring an authentic fragrance experience. Attars hold a special significance in Islamic culture, and Derux offers a variety of options that cater to different preferences.

Imported French Fragrances

In addition to our Islamic offerings, Derux is proud to provide a curated selection of French perfumes, known for their elegance and sophistication. French perfumery is world-renowned for its artful blending of fragrance notes and luxurious appeal. At Derux, we bring these international favorites to our customers, offering a wide range of perfumes that evoke a sense of modernity and refinement.

Our French fragrance collection features scents that are versatile and perfect for any occasion, whether you’re looking for something light and fresh for daytime wear or a more intense, bold scent for special evenings. These perfumes are selected with care to ensure they meet our standards of quality and longevity.

Our Mission and Vision

At Derux, our mission is to offer high-quality, luxurious fragrances that cater to both traditional and modern tastes. We strive to provide an affordable, accessible fragrance experience for everyone, from those seeking Islamic fragrances to those who enjoy contemporary French perfumes.

Our vision is to continue expanding our product line, introducing new and innovative scents while staying true to our commitment to quality. We aim to grow not just as a local brand but to reach fragrance lovers globally, becoming a symbol of excellence in both Islamic and luxury fragrances.

Product Range

At Derux, we are dedicated to offering a wide variety of perfumes, attars, and body sprays that reflect the diversity of our customers’ preferences.

1. Perfumes
   Our perfume collection includes scents that range from light and refreshing to bold and intense. Whether you prefer floral, fruity, woody, or spicy notes, Derux has a perfume for every taste and occasion. Each fragrance is crafted to deliver a long-lasting scent that enhances your presence.
2. Attars
   For those who appreciate tradition, our attar collection offers timeless, alcohol-free fragrances with rich, concentrated aromas. Sourced from the finest suppliers, our attars are perfect for those who seek a more natural and spiritual scent experience.
3. Body Sprays
   For a more casual, everyday scent, our body sprays provide a refreshing burst of fragrance that keeps you feeling fresh and confident throughout the day. Available in a variety of invigorating scents, our body sprays are perfect for daily use.

Why Choose Derux?

1. Islamic Fragrance Expertise

Derux stands out for its deep understanding of Islamic fragrances. We are proud to offer products that reflect the rich heritage of Islamic perfumery, using natural ingredients and traditional methods to craft scents that are both authentic and luxurious.

2. Imported Arab and French Fragrances

Our unique combination of Arab Islamic and French fragrances sets us apart from other brands. Whether you’re looking for traditional attars or modern perfumes, Derux provides a diverse selection of imported scents to suit your preferences.

3. Affordability with Luxury

At Derux, we believe that luxury should not be exclusive. Our pricing is designed to make high-quality fragrances accessible to everyone, without compromising on quality or authenticity.

4. Seamless E-Commerce Experience

Our online store makes it easy for customers to browse and purchase their favorite fragrances from the comfort of their homes. With a user-friendly interface, secure payment options, and fast delivery, Derux ensures a hassle-free shopping experience.

5. Commitment to Customer Satisfaction

At Derux, our customers are our priority. We offer exceptional customer service, helping you choose the perfect fragrance and addressing any concerns you may have. Your satisfaction is our success.

Sustainability and Ethics

Derux is committed to ethical practices and sustainability. We prioritize eco-friendly packaging and source our ingredients responsibly. Our attars and perfumes are crafted with natural ingredients, minimizing the use of harmful chemicals. We also support local artisans and suppliers, contributing to the growth of the community and promoting sustainability in the fragrance industry.

Future Aspirations

As Derux continues to grow, our focus remains on expanding our product offerings and reaching a wider audience. We plan to introduce new fragrances that blend tradition with innovation, catering to the evolving tastes of our customers. With our strong foundation in Islamic and French perfumery, Derux is poised to become a leader in the global fragrance market.